Hey there! I'm

Mihajlo Paunovic Triandafilov

Product Designer, Builder and Engineer

I design systems, build the AI that runs on them and make the calls others won't.

More than 10 years across Startups, SaaS, Enterprise and Scale-ups.

Experienced at

Principal Product Designer, 2023—, 3 yrs 6 mos. Scaled research tooling to 80+ people across the company. Signup conversion 54% → 90%, CAC down 17%. Rebuilt the company design system - made it AI ready. Introduced AI tooling across the product and design org, from prototyping to automated QA. Managed team of designers.
Team Lead, UX Design, 2021—23, 1 yr 9 mos. Rebuilt Sourcing and Procurement modules from scratch - optimization and ML logic under the hood. Shipped AI features for Contracts+, validated by enterprise customers. Drove Design System maturity across org. Founded the Design Partner Program, pairing customer partners with research. Managed and mentored the design team across multiple product cores.
Senior UX Design Expert & Mentor, 2019—21, 2 yrs 6 mos. Owned UX strategy and execution for the Sales suite in the CX portfolio. Built Axel, which replaced the existing standard and became new SAP DS. Designed APM onboarding and led a full overhaul of SAP ICM. Mentored 4+ designers across multiple teams.
Head of Design, 2018—19, 1 yr 1 mos. Led a company-wide rebrand in under 2 months identity, strategy, and tone of voice. Built a design system from scratch, adopted by engineering to standardize components. Redesigned 6 product modules across web, macOS, and Windows. Launched a new marketing site in Webflow, +36% conversion. Managed designers and contractors.

Some of my projects

Agentic layer for business
banking

Locked

Locked

AI orchestration across banking and spend. Designed and prototyped first agentic product, from the model behavior to the interface.

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Business banking signup,
fifth rebuild

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Four previous versions had not fixed it. I automated the form instead. Data enrichment, OCR and compliance checks running in the background.

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Contract software,
rebuilt with AI

Locked

Locked

Enterprise contract software for procurement, rebuilt end to end. Authoring, negotiation, approval and renewals in one product, with an AI clause engine inside.

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Onboarding engine for insurance agents

Every carrier, state and licence type asks for something different. I designed the engine that decides what each agent sees, so onboarding runs without a services team.

On request

Human aspect

I got into design as a kid, making Photoshop edits for a gaming community I hung around, then went and studied electrical engineering anyway. Design won in the end, but the engineer never left, which is why I design products and understand the machines they run on.

Off the clock the engineer takes over completely. I collect and restore watches, model and 3D print parts for things that don't exist yet, solder the occasional electronics project, and keep a small jungle of plants alive. The rest of my attention goes to cars going very fast (F1 and WEC) and to martial arts. It is all the same itch, take things apart, learn why they work, then put them back together better.

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